Official Brand Assets

EasySQL Brand Kit

Logos, typography, color palettes, and official digital assets for EasySQL. Built with precision for interfaces, documentation, and partner integrations.

Color System

Official Palette

Click any color card to copy the HEX code to your clipboard.

Brand Orange Orange 500
Gradient Start · Monogram Tile · SQL Accent
#F97316
Brand Pink Pink 400
Gradient End · Clearsoft Accent
#F472B6
Petroleum Blue Primary Dark
Product Background · Surface 1
#0F2B3D
Petroleum Dark Deep Dark
Deep Contrast Background
#0B1E2B
Slate 100 White/Silver
Text in Dark Mode · Monogram "E"
#F1F5F9
Slate 900 Deep Slate
Text in Light Mode
#0F172A
:root {
  --easysql-orange: #F97316;
  --easysql-pink: #F472B6;
  --easysql-gradient: linear-gradient(135deg, #F97316 0%, #F472B6 100%);
  --easysql-bg-dark: #0F2B3D;
  --easysql-bg-deep: #0B1E2B;
  --easysql-text-dark: #F1F5F9;
  --easysql-text-light: #0F172A;
}
Geometry & Tokens

Border Radius System

Derived from the official 72×72 px monogram tile (rx=16px), establishing the ~22.2% squircle ratio for brand containers and a cohesive UI scale for applications.

Brand Tile Squircle Ratio (22.2%)
App icons, squircle avatars, and brand containers follow:
R ≈ Size × 0.222 (72px → 16px · 16px → 3.5px)
Extra Small (xs) 4px
4px radius

SQL data types (VARCHAR, INT, FK), compact tooltips, tree view badges, sub-nodes.

Small (sm) 6px · 8px
6–8px radius

Form inputs, select dropdowns, secondary action buttons, context menus, list selectors.

Medium (md) 10px · 12px
10–12px radius

Primary buttons (CTAs), query editors, SQL code blocks, filter dialogs, inner card surfaces.

Large (lg) · Brand Signature 16px
16px radius

Main dashboard cards, modals, side-drawers. Directly mirrors the 16px curvature of the official monogram.

Extra Large (xl) 24px
24px radius

Hero feature panels, marketing callouts, elevated onboarding containers.

Pill / Full 9999px
Pill / Full

Status indicators (Connected, Synced), category tags, floating action chips, circular buttons.

:root {
  --radius-xs: 4px;      /* SQL type badges, tree nodes */
  --radius-sm: 8px;      /* Form inputs, select dropdowns, secondary buttons */
  --radius-md: 12px;     /* Primary CTAs, query editors, code blocks */
  --radius-lg: 16px;     /* Dashboard cards, modals (brand signature) */
  --radius-xl: 24px;     /* Hero feature panels, callouts */
  --radius-full: 9999px; /* Status pills, chips */
  --tile-ratio: 0.222;   /* Squircle: rx = size * 0.222 */
}
Lockups

Official Logos

Available as outlined SVG and high-resolution PNG (1×, 2×, 3×). The wordmark pairs Space Grotesk ("Easy") with Geist ("SQL"); monochrome variants cover one-color reproduction.

01 Dark Horizontal
Horizontal (Dark)
01

Primary lockup for dark dashboards, headers, and UI headers.

02 Light Horizontal
Horizontal (Light)
02

Optimized for white and light-gray documents, presentations, and light themes.

03 Dark Stacked
Stacked (Dark)
03

Centered vertical lockup for cards, dark splash screens, and login dialogs.

04 Light Stacked
Stacked (Light)
04

Centered vertical lockup for light backgrounds, reports, and print.

05 Dark Wordmark
Wordmark (Dark)
05

Text-only mark with diamond accent for minimal dark contexts.

06 Light Wordmark
Wordmark (Light)
06

Text-only mark with diamond accent for light contexts.

Favicon & App Icons

Icons & Monogram

Multi-resolution ICO packages and standalone SVG icons for favicons, mobile apps, and social avatars. 16 px and 24 px use a dedicated small-size cut; 32 px and up use the standard icon.

07 Dark Icon
Icon Only (Dark)
07

Standard gradient tile with white "E" monogram for dark themes and avatars. 16/24 px use the small cut.

08 Light Icon
Icon Only (Light)
08

Subtle #E2E8F0 ring around the gradient tile for light backgrounds. 16/24 px use the small cut.

Motion

Loaders & Spinners

Animated, self-contained SVGs for transient loading states. Five concepts with dark and light variants, the official gradient, a static poster for every animated file under prefers-reduced-motion, plus GIF and WebP exports.

Orbit
01

A single gradient arc for compact indeterminate states. 16–64 px on dark/product backgrounds.

E-assemble
02

The official tile; the E stays whole while its bars brighten in sequence. 48–160 px for splash and app-boot states.

Query bar
03

Indeterminate progress for pages, panels, and query execution. Full width, with a track for each background.

Dots
04

Three gradient dots with a 120 ms stagger for inline “working” states. 16–40 px tall.

Splash
05

The tile and query bar as one centered app-boot composition. 120–240 px wide.

Motion: Orbit 1.2 s linear · E-assemble 1.8 s ease-in-out · Query bar 1.4 s · Dots 1.2 s with 120 ms stagger. Keep one loader per view, pair it with a text status, and keep the E upright.

Formats: the SVG is the resolution-independent source; WebP is the default for loaders (image semantics, native loop, alpha). GIF is a 256-color, 1-bit-alpha fallback. Pause or swap the animation when prefers-reduced-motion is set.

Reduced motion: the animated files carry the media query, but browsers do not consistently apply it inside an SVG loaded as <img>. Swap in the static poster with <picture>:

<picture>
  <source media="(prefers-reduced-motion: reduce)" srcset="./loaders/static/01-orbit-static.svg">
  <img src="./loaders/01-orbit.svg" width="48" height="48" alt="">
</picture>
Platform Packages

Drop-in Web & App Assets

Pre-packaged conventional assets ready for direct deployment in HTML, PWAs, Android, and macOS.

favicon.ico
16, 32, 48 px multi-res
Download
apple-touch-icon.png
180×180 px (iOS touch)
Download
android-chrome-192x192.png
192×192 px (Android / PWA)
Download
android-chrome-512x512.png
512×512 px (PWA Splash)
Download
AppIcon.icns
16–1024 px (macOS bundle)
Download
<!-- EasySQL Favicons & Web Manifest -->
<link rel="icon" type="image/x-icon" href="/favicon.ico">
<link rel="icon" type="image/png" sizes="32x32" href="/favicon-32x32.png">
<link rel="icon" type="image/png" sizes="16x16" href="/favicon-16x16.png">
<link rel="apple-touch-icon" sizes="180x180" href="/apple-touch-icon.png">
Playground

Interactive Asset Tester

Test logo variations across custom background colors and inspect safe zones.

Background:
Scale: 280px
Preview Logo
Standards

Brand Usage Guidelines

Preserve brand integrity by maintaining exact colors, padding, and proportions.

Do’s

  • ✓ Use dark variations (01, 03, 05, 07) on dark blue, petroleum, and black backgrounds.
  • ✓ Use light variations (02, 04, 06, 08) on light gray, white, and paper backgrounds.
  • ✓ Keep "Easy" in Space Grotesk and "SQL" in Geist; "SQL" stays #F97316.
  • ✓ Use the monochrome lockups for one-color, small, or light-background reproduction.
  • ✓ Use the 16/24 px small icon cut below 32 px.
  • ✓ Maintain minimum clear space equal to the height of the wordmark letters around the logo.
  • ✓ Always spell the product name as EasySQL (CamelCase, no spaces).

Don’ts

  • ✗ Do not stretch, skew, or distort the logo aspect ratio.
  • ✗ Do not alter the orange-to-pink gradient (#F97316 → #F472B6).
  • ✗ Do not add drop shadows, outer glows, or bevels to the monogram.
  • ✗ Do not separate "Easy" and "SQL" with a dot, slash, or space.
  • ✗ Do not invert the "Easy"/"SQL" colors or use the orange SQL at small sizes on white.
  • ✗ Do not use the standard icon at 16/24 px.
  • ✗ Do not render "Easy SQL" with a space or all-lowercase.